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GEO is a broad term for making useful web content easy for AI-assisted search and answer systems to discover, understand and reference. No page-level checklist can guarantee inclusion or a citation; each platform applies its own crawling, indexing and answer-selection systems.
The two overlap. Clear, helpful content, crawlability and accurate structured data can support conventional search and AI-assisted discovery. GEO reviews often add questions about source attribution, answer formats and provider-specific crawler controls, but those checks do not replace technical SEO or performance data.
It reviews citation-friendly content patterns, crawler-related page signals, structured data presence, authorship and context cues, answer formats, brand and source references, entity and topic wording, and content clarity. The score is an internal heuristic, not a platform ranking or citation forecast.
Yes. You can run an initial website scan without signing up. Scan time varies with the number of pages reached and the website's response time.
No. It does not run prompts on external platforms or collect citations, impressions, referral traffic or rankings. Use its findings as a content and markup review, then validate visibility with platform results, analytics, server logs and available webmaster tools.
Not directly. It searches the crawled page set for selected crawler-related strings and page-level robots directives. Review the live robots.txt file, CDN or firewall rules and any llms.txt file separately before changing access. Provider user agents and policies differ, so confirm the current official documentation for each service.
SEO Checklist
Review captured titles, descriptions, headings, canonicals, image alternatives, JSON-LD presence, Open Graph fields, and link responses
JSON-LD Review
Review crawl-captured static JSON-LD types, selected field checks, and pages chosen by a limited applicability heuristic
Brand Trust
Report visible identity, policy, contact, and social-proof signals
Competitor Positioning
Review first-party messaging, proof, and positioning-readiness signals